Intellectual Property Strategy for Business


IPIC and McGill’s School of Continuing Studies are proud to offer a new online course delivered by experienced intellectual property professionals and strategists.

2024 IPIC McGill Strategy for Business Speakers EN

Who Should Attend?
This course is primarily designed for in-house counsel, business leaders, entrepreneurs, corporate executives, and IP portfolio managers. 
What You Will Learn
You will explore how to cultivate and manage an intellectual property portfolio as a powerful corporate asset, develop an IP strategy, and align it with the corporate and business strategy. Topics covered will include:
  • Key stakeholders in the success of IP Strategy
  • IP Strategy vs. Innovation Strategy
  • IP portfolio development
  • IP ideation and generation
  • Maintenance and management of IP Rights
  • Commercialization strategies impacted by IP Strategy
  • Protecting, enforcing, and monetizing IP
  • Risk management of IP Rights
  • Operationalizing an IP Strategy
Course Format 
This course consists in a series of 9 modules delivered virtually with synchronous presentations and includes lectures and interactive panel discussions.
When and Where
April 23 – June 18, 2024
Tuesdays (for 9 weeks) | 4 pm – 6 pm (ET)
Delivery: online
How to Register
Enrolment is through McGill’s School of Continuing Studies.

Enroll Now